M1 at NRF 2014

A multitude of individually addressable LED strips affixed to a 16’ column was the centerpiece for the Datalogic booth at the 2014 NRF (National Retail Federation) show in NYC. 

Datalogic Booth

A multitude of individually addressable LED strips affixed to a 16’ column was the centerpiece for the Datalogic booth at the 2014 NRF (National Retail Federation) show in NYC. Programmed with an Arduino Uno, the column of light cycled numerous trippy patterns and effects that appeared to drip liquid light and pulse hypnotically.

M1 also designed a slick, high-res panoramic video piece that spanned across a wall of four 80″ monitors.

ShopperTrak

For the ShopperTrak booth we utilized Unity3D to develop a virtual, interactive storefront to highlight ShopperTrak’s services. Attendants used the app to illustrate the scope and capabilities of ShopperTrak’s consumer analytics.